“Every single movement has speed - it’s universal. As humans, we are defined by the speed at which we think, move and progress.”
Drawing on the brand’s rich heritage, Dainese Presents: Speed is a premium lifestyle magazine made for Dainese by leading creative agency The Church of London.
Unpeeling the layers of commercialism and contest results, the magazine speaks with Valentino Rossi, Guy Martin, Maria Hoefl-Reisch and Karim Amour to uncover the compelling human stories behind some of the most dangerous and exciting sports through the lens of speed.
As the mountains drive the mood of the magazine, Dainese Presents: Speed also features Dainese’s latest winter line with an exclusive shoot in Zermatt, Switzerland; a series of stunning photoscapes that capture the essence of speed; and a reportage photo story on the Mountain of Hell mountain-bike race in Les Deux Alpes.
Ultimately, Dainese Presents: Speed celebrates the elemental beauty of the action sports that Dainese represents.